

✨ Glow on, blend in, stand out 📸
Wet n Wild Photo Focus Stick Matte Foundation in Soft Ivory offers a lightweight, buildable medium coverage with a semi-matte finish enriched with argan and sunflower oils. Tested under 7 lighting conditions for flawless selfies, this cruelty-free stick foundation blends smoothly without cakiness, lasting up to 8 hours. Available in 21 shades, it suits all skin types and tones, making it a versatile, professional-grade beauty essential.






| ASIN | B07MM541BT |
| ASIN | B07MM541BT |
| Best Sellers Rank | 581,763 in Beauty ( See Top 100 in Beauty ) 6,546 in Face Foundations |
| Brand | Wet n Wild |
| Colour | ivory |
| Country of Origin | China |
| Customer Reviews | 4.2 4.2 out of 5 stars (2,382) |
| Customer reviews | 4.2 4.2 out of 5 stars (2,382) |
| Date First Available | 10 Feb. 2019 |
| Format | Stick |
| Item dimensions L x W x H | 32 x 32 x 85 millimetres |
| Item model number | 852B |
| Item model number | 852B |
| Item weight | 0.09 Pounds |
| Package Weight | 0.04 Kilograms |
| Package dimensions | 9.5 x 5.7 x 3.2 centimetres |
| Product Dimensions | 3.2 x 3.2 x 8.51 cm; 40.82 g |
| Product Dimensions | 3.2 x 3.2 x 8.51 cm; 40.82 g |
| Skin type | All |
| Special features | Not tested on animals |
| Speciality | Medium to full coverage with matte surface |
M**R
I was pleasantly surprised by this produce. On a whim I bought this to try. I always dread the dryness and cakiness of stick foundations, but I was impressed with how creamy this is, while simultaneously feeling weightless on the skin. This foundation gives light-buildable-to-medium coverage with a matte, airbrushed finish. This blurs imperfections without emphasizing my skin texture, dry patches, or larger pores (particularly around the nose). I noticed that this dries down and sets fairly quickly, so I recommend buffing or blending it out right after application. Once it sets, it doesn’t leave behind any stickiness or tackiness on the skin so I don’t feel like I have to set my entire face with powder, which I appreciate! In terms of longevity, I would put it around the 6-8 hour mark. By the end of the day, it had worn off around my nose area, but the rest of the face looked pretty darn good. There are currently 21 shades offered, which is generous, particularly for stick foundations at the drugstore. However, I wished that the Wet n Wild website provided shade descriptions, which would make it infinitely more helpful when ordering foundations online.
T**W
Sehr guter Abdeckstift. Hält lange.
S**D
Trop épais, trop couvrant, s'étale mal
A**R
I was formerly a professional makeup artist, and used every type of foundation on the market. Now, over 60 years, I'm looking for a smooth non-matte, and non-greasy finish. Wet 'n Wild gave excellent coverage, slightly heavier than I would like. There were however only 3 colours listed, and this one, was slightly too yellow for my skin. I blend all foundations with a sponge, and NOT a brush; since you don't want to "move your skin" as you lose colagen. I would purchase the proper colour, IT all colours were made available. The amount of foundation for the price is excellent value.
A**T
Build able Coverage, color was perfect match , no harsh scents , cream texture , great value for your money
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