---
product_id: 66830025
title: "Play Up Texture Cream | Light Hold & High Shine Hair Styling Cream | Water-Based Texturising Cream for Volume, Shape, Definition & Control | Natural Finish, Non-Sticky, Easy Wash Out | 100ml"
brand: "kipa"
price: "€ 27.54"
currency: EUR
in_stock: true
url: https://www.desertcart.nl/products/66830025-play-up-texture-cream-light-hold-and-high-shine-hair
store_origin: NL
region: Netherlands
---

# High shine finish for polished look Refreshing lemonade fragrance Water-based formula for easy washout Play Up Texture Cream | Light Hold & High Shine Hair Styling Cream | Water-Based Texturising Cream for Volume, Shape, Definition & Control | Natural Finish, Non-Sticky, Easy Wash Out | 100ml

**Brand:** kipa
**Price:** € 27.54
**Availability:** ✅ In Stock

## Summary

> 💼 Elevate your everyday look with effortless shine and fresh style

## Quick Answers

- **What is this?** Play Up Texture Cream | Light Hold & High Shine Hair Styling Cream | Water-Based Texturising Cream for Volume, Shape, Definition & Control | Natural Finish, Non-Sticky, Easy Wash Out | 100ml by kipa
- **How much does it cost?** € 27.54 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.nl](https://www.desertcart.nl/products/66830025-play-up-texture-cream-light-hold-and-high-shine-hair)

## Best For

- kipa enthusiasts

## Why This Product

- Trusted kipa brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Fresh Citrus Boost:** Subtle lemonade scent keeps your hair smelling clean and invigorating all day
- • **Salon-Quality Shine:** High shine finish enhances natural hair texture with a healthy, vibrant gloss
- • **Nourishing Hair Care:** Enriched with lanolin, beeswax & glycerin to hydrate, strengthen, and soften hair
- • **Humidity-Resistant Hold:** Advanced copolymers protect style from environmental stress for long-lasting control
- • **Effortless All-Day Style:** Lightweight cream delivers flexible low/medium hold without stiffness or stickiness

## Overview

KIPA Play Up Texture Cream is a 100ml water-based styling cream designed for professionals seeking a natural finish with flexible hold and high shine. Infused with nourishing ingredients and a refreshing lemonade fragrance, it offers easy application, non-sticky texture, and humidity-resistant control for all-day polished hairstyles.

## Description

Directions               Rub small amount onto fingertips or palms until soft. Work into hair and style as desired

## Features

- Versatile Soft Styling Cream for Effortless Grooming Achieve perfect, long-lasting hold with our premium soft styling cream. This lightweight formula provides the ideal balance between shaping, styling, and grooming, making it perfect for both casual and refined hairstyles. With a low to medium hold, it ensures your style stays in place all day without feeling stiff or sticky. Ideal for all hair types, it offers flexible control while enhancing texture. Experience a flawless finish with high shine that gives your hair a natural, polished look—perfect for everyday styling.
- Shine & Hold with Low/Medium Control Designed for flexibility and shine, our styling cream offers a low to medium hold that keeps your hair in shape while allowing for easy restyling. Whether you're creating sleek, polished looks or textured, voluminous styles, this cream helps you achieve the perfect balance. The added high shine creates a healthy, vibrant finish, giving your hair a glossy, salon-quality look. Ideal for those who desire a flexible hold without compromising on shine, this cream makes your hair look effortlessly styled from morning to night.
- Refreshing Lemonade Fragrance for a Crisp, Clean Finish Indulge in a refreshing burst of citrus with the delightful lemonade fragrance that accompanies this styling cream. The clean, invigorating scent leaves your hair smelling fresh throughout the day, enhancing your styling experience. Free from overpowering odors, this light yet uplifting fragrance complements your style, adding an extra layer of freshness and appeal. Whether you're heading to work or a night out, enjoy a subtle, pleasant scent that doesn’t compete with your perfume or cologne.
- Rich in Nourishing Ingredients for Healthier Hair Our styling cream is crafted with a blend of nourishing ingredients to protect and hydrate your hair. The inclusion of natural elements like Lanolin and Cera Alba (beeswax) helps moisturize, strengthen, and soften your hair, promoting overall health. Ingredients like Glycerin and PEG-100 Stearate maintain the right moisture balance while giving you the smooth, controlled texture you desire. Suitable for everyday use, this product delivers not only styling benefits but also hair care, ensuring your hair stays nourished and shiny.
- Easy Application, Smooth, Non-Greasy Texture Enjoy a smooth, non-greasy application that distributes evenly throughout your hair, making styling effortless. The creamy texture glides on easily, without leaving any sticky residue. Perfect for those with busy lifestyles, the fast-absorbing formula provides a flawless finish, ensuring your style lasts without the need for constant touch-ups. Ideal for both short and long hair, this styling cream creates a flexible, natural hold that lets you style with confidence and ease.
- Enhanced with Protective Copolymers for All-Day Hold Our unique formulation includes VP/VA Copolymer and PVP, which provide extra hold and protection against humidity and environmental stressors. These advanced copolymers ensure your hairstyle stays intact, even in challenging conditions. Whether you're facing a busy day or a long evening, this styling cream ensures your hair looks polished and controlled from morning until night. Perfect for individuals on the go, it offers both style and resilience for a long-lasting, high-quality finish.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Manufacturer | KIPA |
| Package dimensions | 9.4 x 8.6 x 3.8 centimetres |
| Package Weight | 200 g |
| Item dimensions L x W x H | 10 x 10 x 4 centimetres |
| Brand | Kipa |
| Format | Cream |
| Volume | 100 Millilitres |
| Scent | Lemonade Fragrance |
| Item model number | 101162 |
| Product Dimensions | 10 x 10 x 4 cm; 200 g |
| ASIN | B00IDA07QG |

## Product Details

- **Product benefits:** Adds volume and shine to longer hair with light hold and high shine
- **Hair type:** All
- **Material Type Free:** Phthalate Free, Oil Free, Aluminum Free, Dye Free, Nonylphenol Ethoxylate Free, Formaldehyde Free, Synthetic Color Free, BPA Free, Formaldehyde Donor Free, Paba Free, Petrochemical Free, Sulfate Free, Paraffin Free, Sodium Lauryl Sulfate Free, Talcum Free, Diethanolamine Free, Oxybenzone Free, Mineral Oil Free, Hexane Free, Ammonia Free, Alcohol Free, Petroleum Free, Preservative Free, Silicone Free, Propylene Glycol Free, Soy Free, Gluten Free, Paraben Free, Dairy Free
- **Scent:** Lemonade Fragrance
- **Liquid volume:** 100 Millilitres
- **Item form:** Cream
- **Brand:** Kipa
- **Number of items:** 1
- **Unit count:** 100.0 millilitre
- **Item volume:** 100 Millilitres

## Images

![Play Up Texture Cream | Light Hold & High Shine Hair Styling Cream | Water-Based Texturising Cream for Volume, Shape, Definition & Control | Natural Finish, Non-Sticky, Easy Wash Out | 100ml - Image 1](https://m.media-amazon.com/images/I/51sLG2lgX+L._AC_UL320_.jpg)
![Play Up Texture Cream | Light Hold & High Shine Hair Styling Cream | Water-Based Texturising Cream for Volume, Shape, Definition & Control | Natural Finish, Non-Sticky, Easy Wash Out | 100ml - Image 2](https://m.media-amazon.com/images/I/51sLG2lgX+L._AC_UL480_FMwebp_QL65_.jpg)
![Play Up Texture Cream | Light Hold & High Shine Hair Styling Cream | Water-Based Texturising Cream for Volume, Shape, Definition & Control | Natural Finish, Non-Sticky, Easy Wash Out | 100ml - Image 3](https://m.media-amazon.com/images/I/51sLG2lgX+L._AC_UL640_FMwebp_QL65_.jpg)
![Play Up Texture Cream | Light Hold & High Shine Hair Styling Cream | Water-Based Texturising Cream for Volume, Shape, Definition & Control | Natural Finish, Non-Sticky, Easy Wash Out | 100ml - Image 4](https://m.media-amazon.com/images/I/51sLG2lgX+L._AC_UL800_FMwebp_QL65_.jpg)
![Play Up Texture Cream | Light Hold & High Shine Hair Styling Cream | Water-Based Texturising Cream for Volume, Shape, Definition & Control | Natural Finish, Non-Sticky, Easy Wash Out | 100ml - Image 5](https://m.media-amazon.com/images/I/51sLG2lgX+L._AC_UL960_FMwebp_QL65_.jpg)

---

## Why Shop on Desertcart?

- 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016
- 🌍 **Shop Globally** — Access 737+ million products across 21 categories
- 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price
- 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members)
- 🔒 **Secure Payments** — Trusted payment options with buyer protection
- ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews

**Shop now:** [https://www.desertcart.nl/products/66830025-play-up-texture-cream-light-hold-and-high-shine-hair](https://www.desertcart.nl/products/66830025-play-up-texture-cream-light-hold-and-high-shine-hair)

---

*Product available on Desertcart Netherlands*
*Store origin: NL*
*Last updated: 2026-02-18*