Hooked: How to Build Habit-Forming Products
Product ID: 64787754
📈Top #1 in Engineering & Tech
📚8,000+ 4.6-star reviews
✈️Compact & travel-friendly
€ 15.99
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Description
🎯 Build products people crave—before your competitors do!
- MASTER THE HOOK MODEL - Unlock the 4-step formula to build addictive user habits
- BOOST PRODUCT ENGAGEMENT - Create products that users can’t put down—drive retention & growth
- BACKED BY EXPERT RESEARCH - Insights from Nir Eyal’s years in gaming, advertising & academia
- PROVEN BY INDUSTRY GIANTS - Learn from real-world examples like iPhone, Twitter & Pinterest
- PERFECT FOR BUSY PROFESSIONALS - Compact, easy-to-digest guide ideal for on-the-go learning
Hooked by Nir Eyal is a bestselling, research-driven guide that reveals the psychology behind habit-forming products. Ranked #1 in Engineering & Technology books with over 8,000 glowing reviews, it equips product managers, designers, and marketers with actionable strategies to create engaging, user-centric products that drive lasting customer loyalty.
Specifications
| Best Sellers Rank | #3,114 in Books ( See Top 100 in Books ) #7 in Engineering & Technology (Books) #8 in Design & Fashion (Books) #8 in Business Entrepreneurship Textbooks |
| Customer Reviews | 4.6 4.6 out of 5 stars (8,143) |
| Dimensions | 13.5 x 2.4 x 20.5 cm |
| Edition | Latest Edition |
| Generic Name | Book |
| ISBN-10 | 0241184835 |
| ISBN-13 | 978-0241184837 |
| Importer | Penguin Random House India Pvt Ltd |
| Item Weight | 321 g |
| Language | English |
| Net Quantity | 750.00 Grams |
| Packer | Penguin Random House India Pvt Ltd |
| Print length | 256 pages |
| Publication date | 1 January 2019 |
| Publisher | Portfolio Penguin |
| Reading age | 15 years and up |
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