$100M Offers: How To Make Offers So Good People Feel Stupid Saying No (Acquisition.com $100M Series)

As a person who has always known that I wanted to start a business that was fulfilling for myself and helpful to my future customers I was terrified that I didn’t have any place to start, I didn’t have an offer, much less know how to word that offer in a way that was valuable for both myself and my customers. This book changed all that in the most straightforward manner. It’s easy to read. It makes perfect sense, and the best thing of all it actually gives you the steps from zero to finished offer. The level of confidence that I have now is insane. Alex is serious about teaching those who are willing to learn exactly how to position are offers in a competitive space. Any competitive space. This book is worth much more than whatever price happens to be attached to it at the moment. It is practical knowledge, peace of mind, confidence, future proof value, all wrapped up in a book that it would take you less than a day to read.

This book explains how to make an offer that people want, step by step. It is easy to read, and the parts about value and pricing are clear and useful. The examples show how to take a messy service idea and turn it into a simple package you can sell. Best for new business owners and freelancers who want a simple way to price and sell their work.

Worth the time read, amazing value. This book itself can literally compound your income.

Amazing book so far! Full of wisdom and knowledge to help you cater to your audience and make offers that compel people. 100/10 recommend

Literally the easiest and best read I’ve had in a long time. I love how the book is laid out and practical enough where you can implement in your business right away. I’ve read over half the book in one day and can’t wait to read the other ones.

The best thing I can say about this book is it makes sense. Alex truly does explain how to make offers so good people feel stupid saying no. I recommend that as you go through the book, think of examples of each type of marketing strategy you've come across as a consumer. Think about what has worked on you, and how you can replicate that for others. I think my biggest takeaways are: 1) Solve ALL the problems your target audience has, and list each solution component out as a "bonus" in your offer. 2) The Value Equation — value is making people's dream outcome seem easily achievable, fast. Show them how your offer will do that. 3) People want what they can't have. Creating elements of scarcity in your business model actually makes people want your offer more—AND it allows you to actually recognize your own limits (work with fewer clients for more money). 4) Change the "wrapper," not the offer. Mess around with how you present your offer before you throw out the whole offer itself. Be patient.

By far the most important book I’ve read on entrepreneurship. The tips and insights are n incredible source of wisdom. If you’re looking for real valuable ideas to start something this is a fantastic place to start.

Alex Hormozi's $100M Offers: How To Make Offers So Good People Feel Stupid Saying No has truly been a game changer for me. This book is not just a guide; it's a comprehensive blueprint for anyone looking to create irresistible offers that resonate with customers on a profound level. From the moment I started reading, Hormozi's straightforward writing style and actionable insights grabbed my attention. The book is structured in a way that breaks down complex concepts into digestible steps, making it accessible for both seasoned entrepreneurs and those just starting out. Hormozi’s emphasis on understanding customer pain points and desires was particularly enlightening. He encourages readers to think deeply about what their audience truly values, which has dramatically shifted my approach to crafting offers. One of the key takeaways for me was the importance of value stacking. Hormozi teaches how to enhance perceived value without necessarily increasing costs, which has allowed me to create offers that stand out in a crowded market. His framework for pricing strategies has also been invaluable. By applying his principles, I’ve been able to position my products in a way that not only attracts customers but also drives conversions. Another aspect that resonated with me was Hormozi's focus on testing and iteration. He emphasizes that the first offer you make may not be the best, and that's okay. This has instilled a growth mindset in me, encouraging continuous improvement rather than fearing failure. The stories and examples he provides further illustrate how successful entrepreneurs have navigated their journeys, making the lessons all the more relatable and inspiring. Incorporating Hormozi’s strategies into my business has resulted in a noticeable upturn in customer engagement and sales. The practical exercises and worksheets he includes helped me implement these concepts immediately, turning theory into practice. Overall, $100M Offers is a must-read for anyone looking to elevate their business. It’s not just about making sales; it’s about crafting offers that resonate, build trust, and creates lasting relationships with customers. I can confidently say that this book has transformed my approach to business, and I’m excited to see how it continues to shape my entrepreneurial journey. If you’re ready to make offers that people feel stupid saying no to, this book is your starting point.

If you interested in entrepreneurship you have to read this book

Great book so far! Actionable and clear concepts. Very good read

Unreal book and easy to implement the ideas

Great book so far, half-way through the book. Love the insights into the psychology of the customer and the perceived value.

An amazing read full of gems.