icy blond conditioner | award winning toning conditioner with black pigment to neutralize yellow and brass in platinum blonde hair | hydrates and brightens cool tones

Milkshake Purple Shampoo is amazing! It really helps neutralize yellow and brassy tones, leaving my blonde hair looking bright, fresh, and vibrant. The formula is gentle and doesn’t dry out my hair like other purple shampoos I’ve tried. It also smells delicious—like a sweet treat for your hair! Definitely a must-have for anyone looking to maintain a gorgeous, cool-toned blonde.

Works really well on bleached hair. It really keeps the blonde maintained. Its great especially if you have any orange tones in your hair. It doesnt dry my hair out either, which often happens with conditioner made for toning.

The only thing that managed to actually tone my blonde streak. I tried Wella T18, other purple shampoo, even purple direct dye mixed with conditioner. This actually pushed my hair out of the "yellow" zone. And my fine/thin hair feels soft and conditioned without being weighted down.

Having blonde hair, this is a must have to help cancel out the brassy tones in my hair in-between salon visits! I’m impressed with how hydrating this product is for a violet conditioner. Leaves my hair feeling ultra soft and I’ve noticed an huge improvement in my over all hair health! It smells so good too! It is pricey. But you get what you pay for and little goes a long way. It does splatter a deep purple color when you wash hair out. I run water over splatter spots and it rinses right off.

Probably the most moisturizing brassy fighting conditioner I've ever had. It does combat the yellow! You can't use a ton and you can't use it all the time or your blonde hair will get a purple cast.

Milkshake is the best I have found and I’ve been in the industry for years! The conditioner is by far the best toning for my platinum blonde hair and the shampoo is the only one on the market that I have found that doesn’t dry out my hair. I love the fragrance but that is my preference. I have found it to provide wonderful pigment without over depositing color.

I love this conditioner!!! Makes my silvers shine! So happy I found this! No problem with my shower tiles. Don’t need much - will last a long time. Not drying to my hair.

If I could give no stars I would. I am traumatized after using this conditioner. I was in the process of growing out my gray hair and needed to tone the brassy tones in my previously highlighted hair. I followed the instructions and stepped out of the shower to dark TEAL hair. I almost fainted. Just when I thought it couldn’t get any worse…Then I used a non bleach color remover and it lifted… to a frightening Joker GREEN. Needless to say my hair hasn’t been the same and has cost me a ton of money to have corrected. DONT DO IT! There are better options out there like Wella, L’Oreal LeGloss etc.

If used as instructed it does take away brassiness in blonde hair, make sure to also purchase the shampoo as well!! Smells amazing too

If anyone has blonde hair and lives in the country that has hard water it’s a great way to keep your hair from turning orange and to keep your natural blonde colour or if you have to die it it does a wonderful job at it

Zeer aangename geur en textuur. Snelle verzending.

Sehr gut. Die Haare fühlen sich sehr gut an und der Farbton wird sehr kühl. Kein abfärben auf der Haut. Positiv überrascht. Besseres Ergebnis als mit lila Conditioner.

Produits top pour cendrer un blond et donner un ton froid