---
product_id: 392325737
title: "The Marketing Plan Handbook, 6th Edition"
price: "€ 68.56"
currency: EUR
in_stock: true
reviews_count: 2
url: https://www.desertcart.nl/products/392325737-the-marketing-plan-handbook-6th-edition
store_origin: NL
region: Netherlands
---

# The Marketing Plan Handbook, 6th Edition

**Price:** € 68.56
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** The Marketing Plan Handbook, 6th Edition
- **How much does it cost?** € 68.56 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.nl](https://www.desertcart.nl/products/392325737-the-marketing-plan-handbook-6th-edition)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
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## Description

Buy The Marketing Plan Handbook, 6th Edition by Chernev, Alexander online on desertcart.ae at best prices. ✓ Fast and free shipping ✓ free returns ✓ cash on delivery available on eligible purchase.

Review: The marketing book every business owner needs in their toolbox. This book is about executing, no chest pounding no mental masturbation. It is excellent and applicable to everything.
Review: Eccellente libro, ulteriormente arricchito rispetto alla precedente versione pur confermandone l'impostazione. Sembra "accademico" più che "concreto" ma è una prima impressione errata. Il percorso tracciato dal prof. Chernev è metodico, accurato e copre tutte le aree veramente coinvolte nel marketing plan. Un paio di esempi, differenti come tipologia aziendale, rappresentano un utile supporto così come le sezioni dedicate a "performance metrica e analysis" e "marketing frameworks".

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #135,836 in Books ( See Top 100 in Books ) #454 in Sales & Selling #782 in Marketing #1,905 in Business Processes & Infrastructure |
| Customer reviews | 4.5 4.5 out of 5 stars (42) |
| Dimensions  | 19.05 x 0.84 x 23.5 cm |
| Edition  | Standard Edition |
| ISBN-10  | 1936572672 |
| ISBN-13  | 978-1936572670 |
| Item weight  | 281 g |
| Language  | English |
| Print length  | 156 pages |
| Publication date  | 15 February 2020 |
| Publisher  | Cerebellum Press |

## Images

![The Marketing Plan Handbook, 6th Edition - Image 1](https://m.media-amazon.com/images/I/61IJykLVHmL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Review
*by A***A on 17 November 2021*

The marketing book every business owner needs in their toolbox. This book is about executing, no chest pounding no mental masturbation. It is excellent and applicable to everything.

### ⭐⭐⭐⭐⭐ Review
*by M***O on 12 October 2022*

Eccellente libro, ulteriormente arricchito rispetto alla precedente versione pur confermandone l'impostazione. Sembra "accademico" più che "concreto" ma è una prima impressione errata. Il percorso tracciato dal prof. Chernev è metodico, accurato e copre tutte le aree veramente coinvolte nel marketing plan. Un paio di esempi, differenti come tipologia aziendale, rappresentano un utile supporto così come le sezioni dedicate a "performance metrica e analysis" e "marketing frameworks".

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*Product available on Desertcart Netherlands*
*Store origin: NL*
*Last updated: 2026-02-18*