---
product_id: 256538451
title: "St. Martin's Griffin Loonshots: Nurture the Crazy Ideas That Win Wars, Cure Diseases, and Transform Industries"
brand: "safi bahcall"
price: "€ 32.21"
currency: EUR
in_stock: true
reviews_count: 5
url: https://www.desertcart.nl/products/256538451-st-martins-griffin-loonshots-nurture-the-crazy-ideas-that-win
store_origin: NL
region: Netherlands
---

# St. Martin's Griffin Loonshots: Nurture the Crazy Ideas That Win Wars, Cure Diseases, and Transform Industries

**Brand:** safi bahcall
**Price:** € 32.21
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** St. Martin's Griffin Loonshots: Nurture the Crazy Ideas That Win Wars, Cure Diseases, and Transform Industries by safi bahcall
- **How much does it cost?** € 32.21 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.nl](https://www.desertcart.nl/products/256538451-st-martins-griffin-loonshots-nurture-the-crazy-ideas-that-win)

## Best For

- safi bahcall enthusiasts

## Why This Product

- Trusted safi bahcall brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Description

St. Martin's Griffin Loonshots: Nurture the Crazy Ideas That Win Wars, Cure Diseases, and Transform Industries

## Images

![St. Martin's Griffin Loonshots: Nurture the Crazy Ideas That Win Wars, Cure Diseases, and Transform Industries - Image 1](https://images-na.ssl-images-amazon.com/images/I/413AQi5KQyL.jpg)
![St. Martin's Griffin Loonshots: Nurture the Crazy Ideas That Win Wars, Cure Diseases, and Transform Industries - Image 2](https://images-na.ssl-images-amazon.com/images/I/51g7jffJ8UL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ 







  
  
    A truly original book about innovation
  

*by M***N on Reviewed in the United Kingdom on 25 October 2019*

Often business books about innovation are more or less the same - this one brings something new to the table. It provides great examples, across industries and time, on how to successfully approach innovation in organizations.According to Safi Bachall, it is about finding a balance between 'franchise activities' (the things you know already will work) and the crazy stuff (the loonshots). What is really interesting is that, if you do too much of 'franchise activities' you will end up not developing as an organization. However, doing only loonshots will not be the solution either as many of those are likely to fail - finding a structure to nurture both types of activities is according to Safi Bachall what makes companies successful.I recommend everyone that wishes to get a new perspective on innovation to read this book.

### ⭐⭐⭐⭐⭐ 







  
  
    Brill book. Very entertaining while useful
  

*by S***W on Reviewed in the United Kingdom on 19 July 2021*

Brill book. Very entertaining while useful

### ⭐⭐⭐⭐⭐ 







  
  
    well worth a read to get a full view of innovation
  

*by A***R on Reviewed in the United Kingdom on 3 May 2020*

Really liked the example based narrative throughout.  Usefully lays out why innovation in amongst normal business is so difficult to achieve

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---

*Product available on Desertcart Netherlands*
*Store origin: NL*
*Last updated: 2026-01-24*