

✨ Unlock your ultimate blonde glow and never blend in again! ✨
L'Oreal Paris Preference Hair Dye in shade 11.21 Moscow offers a permanent, luminous blonde colour with optimal grey coverage. Featuring a translucent gel formula enriched with precious flower oils and a UV-protective colour lock conditioner, it delivers vibrant, fade-resistant results lasting up to 8 weeks. The easy-to-use kit includes colourant, developer, conditioner, and gloves, providing a salon-quality, at-home hair colouring experience with a sensorial fragrance and nourishing care.









| ASIN | B08CFWLP1D |
| ASIN | B08CFWLP1D |
| Best Sellers Rank | 503 in Beauty ( See Top 100 in Beauty ) 15 in Permanent Hair Colour |
| Brand | L'Oreal Paris |
| Colour | MOSCOW 11.21 |
| Country of origin | Belgium |
| Customer Reviews | 4.4 4.4 out of 5 stars (3,328) |
| Customer reviews | 4.4 4.4 out of 5 stars (3,328) |
| Date First Available | 1 July 2020 |
| Delivery information | We cannot deliver certain products outside mainland UK ( Details ). We will only be able to confirm if this product can be delivered to your chosen address when you enter your delivery address at checkout. |
| Format | Cream |
| Item dimensions L x W x H | 9 x 6 x 17 centimetres |
| Item model number | 3600523018024 |
| Item model number | 3600523018024 |
| Manufacturer | L'Oréal |
| Manufacturer | L'Oréal |
| Package Weight | 0.24 Kilograms |
| Package dimensions | 16.9 x 9.5 x 6.4 centimetres |
| Product Dimensions | 9 x 6 x 17 cm; 240 g |
| Product Dimensions | 9 x 6 x 17 cm; 240 g |
| Speciality | Natural |
| Volume | 996 Millilitres |
A**R
Great product from L’Oreal
Love this colour for bright clear blonde. Fade resistant and fairly kind to hair
Z**S
Does what other hair dyes can’t seem to do.
I have tried numerous hair dyes now to try go ginger and none seem to work until I tried this one. My hair was like a dark blonde when I put this on but it still got my hair a very vibrant colour, looked quite similar to the colour on the box. It has lasted quite well too, it does need dying again so it is not as bright now as it was when I first dyed it. This hair dye is also very easy to use and you do not have to leave it on that long to get this beautiful colour, I am sure it was only about 30 minutes. The instructions were very easy to understand and the conditioner that came with it made my hair very soft. It also came exactly when it was supposed to come. To anyone who is like I was, desperate to go ginger, I could not recommend this product enough. It has not damaged my hair either which is good as my hair has been dyed alot so I didn’t want anything that would damage it. The price of it on here is quite good too as this hair dye is normally expensive anyway but I can see why, because it is absolutely amazing! My hair was not patchy either when I dyed it and I am far from a hairdresser so definitely not a professional when it comes to dying hair. Some hair dyes also have a horrible smell to them, I have smelt some very horrible hair dyes but this one actually has a beautiful smell to it. As I said, my hair does need dying again so it was a lot brighter than this.
V***
Great natural colour
I love this colour. Natural ginger 47 years old going white around the front. Blends fab and looks very Natural.. sadly with all hair dyes doesn't last long and I need to re do every 2 weeks.
S**9
No more yellow brassiness
I bought this to cover root greys and tone down the yellow blonde, I have multiple tones going through my hair blonde and very light brown , I also use a few tape ins either side of my hair for thickness due to have very fine hair. I covered all my head (shoulder length hair) including the tapes left on for 30 mins . All I can say is I really like the end result it’s completely removed the yellow tones from my extensions and my own hair and I am left with a silver blonde ash colour which is much better than brassy yellow I had going on. I will say that it did loosen one of my extensions so I had to retape and refit but no drama there. Really surprised and will use again when my greys start coming through again.
M**K
Bold colour with room for improvement
What a bold change! This purple-tinted option gave my hair a deep, attention-grabbing shade that turned heads during the school run and even drew a compliment from a friend at the pub. The colour delivers a rich tone, though it doesn’t entirely match the vibrant hue shown on the box. After about three weeks, it began fading more than I’d anticipated, leaving a somewhat dull tone. Not ideal, but not a complete loss either. The thicker consistency made application less messy than I expected, although the smell was rather strong, it lingered even outdoors! I applied it with care, meticulously sectioning my hair, and the conditioner left my hair feeling wonderfully smooth. If you’re thinking of covering grey streaks or trying something bold, it’s a dependable option, but do consider how long the colour will last.
Q**S
So easy to use
Well what can I say it does what it says on the box and at a affordable price So easy to use too Love the way my hair shines afterwards and a nice smell I have trued many brands but this is the one I prefer I have had this brand before but what with a busy lifestyle I forgot to write a review before Ordered some more today after just opening and using my last box
J**W
Best ginger dye
Best ginger dye I have ever used. Covered grey and my hair feels like silk. 5 stars
S**L
Golden Blond - Adds red tint to hair not blond streaks!
I regularly dye my hair with light brown 5A/6A Nice and Easy. Wanted a few blonder streaks for fun. This did nothing to add blond streaks in - just added a coppery tone to the overall effect / beware of you like ash colour hair as this adds red. Waste of money and my daughters time who carefully putting in the streaks.
L**N
Ordinato per mia moglie e secondo suo giudizio molto performante soddisfatta del prodotto e lo consiglia
ب**ي
المنتج ليس راائعا فقط وإنما لون في غاية الجمال ولكن كنصيحه ان يكون عمليه بليجينج اذا كان اللون مصبوغ بالاسود حتى يظهر اللون الجميل جدا شكرا لوريال
A**U
Couleur bien rouge Cheveux pas abimes
L**D
Very happy with this product, stays for a good 4 weeks
G**A
اللون جدا جدا رااائع الا ان شعري فاتح اصلا ولائق علي في البدايه تحس بحرقان ولكن سرعان مايزول الكونديشنر رائحته جميله جدا شكرا اعطيه تسعه ونصف من عشره
Trustpilot
3 weeks ago
2 weeks ago