

🦸♀️ Supercharge your lashes with the ultimate volume & length boost!
IT Cosmetics Superhero Mascara delivers buildable volume and length with its exclusive Elastic Stretch Technology and Lash-Changing Power Brush. Infused with collagen, biotin, and peptides, it conditions lashes while providing a rich, super black pigment. Clinically proven and dermatologist-approved, this mascara transforms sparse lashes into lush, lifted, and resilient lashes—perfect for sensitive eyes and everyday glam.












| ASIN | B01AKTZFZU |
| Best Sellers Rank | #2,709 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #47 in Mascara |
| Brand | IT Cosmetics |
| Brand Name | IT Cosmetics |
| Color | Black |
| Container Type | Tube |
| Country as Labeled | United States |
| Customer Reviews | 4.4 out of 5 stars 12,531 Reviews |
| Global Trade Identification Number | 00817919014642 |
| Item Dimensions | 19.69 x 19.69 x 11.02 inches |
| Item Form | Liquid |
| Item Volume | 9 Milliliters |
| Item Weight | 0.05 Pounds |
| Manufacturer | IT Cosmetics |
| Mascara Wand Type | Straight |
| Number of Items | 1 |
| Package Type Name | Tube |
| Product Benefits | Elastic Stretch Technology wraps volume, lengthening and conditioning benefits around each and every lash. Product Benefits Elastic Stretch Technology wraps volume, lengthening and conditioning benefits around each and every lash. See more |
| Skin Tone | All |
| Specialty | Lengthening, Volumizing |
| UPC | 817919014642 |
| Water Resistance Level | Waterproof |
A**N
Long, lush lashes
Love this mascara. Always makes my lashes look longer and more full.
L**A
The GOAT Mascara! ✨️
This is the Holy Grail of mascara. It goes on really dark, and makes my thin 55 yr old lashes very lush looking. Easy to get off, but if you don't remove it, it is still fully on the next morning. Only complaint, when it starts to get old it gets clumpy. So replace it about every few months.
K**E
Best mascara!
I love this mascara! It stays in place and doesn’t run at all during my 12+ hour shifts. It’s also easy to wash off, only requiring one go with regular facial cleanser. It also separates and lengthens my lashes beautifully! Well worth the price.
T**C
Awesome mascara!
Best mascara I've used so far! It applies smoothly, doesn't clump, and doesn't weigh down my lashes. I have blonde, straight eyelashes, but you wouldn't know it once I have my mascara on. I highly suggest using this mascara in combination with a heated eyelash curler for amazing results! The only reason I gave it 4 stars instead of 5 is because it's expensive.
R**G
The best I've used in a long time
I'm 34 and this is the best mascara I've used in a long time! Instant thickening and length. I will absolutely be purchasing again when I need a new one.. I've tried MANY mascaras. For the price Of drug store foundations these days this is absolutely worth spending the extra little Bit of Money!
D**G
Ah. May. Zing!
This is amazing! Nina Ubhi recommended it on her YouTube channel and I'm so glad she did. This mascara gives me the fluttery long lashes I've been waiting for. Personally, I'm tired of all the pasty, clumpy drugstore mascaras. I've tried everything from Maybelline's Sensational Sky High (a tube of black paste I tossed into the trash!) to Essence Lash Princess. While I did like the Essence one (in the green tube), none of them did half as good a job as this one does. It applies effortlessly. The formula is dryer so it doesn't clump your lashes together. It's buildable if you want to exaggerate your lashes too. It's a little pricey compared to the drugstore brands, but oh so worth it. It doesn't flake and lasts all day on my eyes. I have combination skin. Not sure how it would perform on oily skin. This is my new go to mascara!
D**6
Not worth it
I don't wear false lashes or have extensions, so I wear mascara every single day. I saw this on TikTok and bought it on a Prime deal day to try it out for cheaper than full price in case I didn't like it. It didn't blow me away, but I liked it enough. I didn't like it enough to pay full price so I waited until it was on sale again and bought multiple tubes. After going through those, I won't repurchase. It flakes by the end of the day, and the tube dries out so fast to the point I can't use it anymore, and I know there is still plenty of product left. I can tell when it's starting to dry up because the formula starts to get clumpy. I feel like I've given it a fair shot, and I don't understand the hype. I would expect better from a "high end" brand.
A**R
Just WOW!
This mascara is incredible!!! My daughter introduced me to it. It goes on so smooth! Doesn’t clump, flake, or smudge. It looks as fresh after 8 hrs as it did that morning. I’ve bought a lot of different mascara in my life and this is the best I’ve ever used! Give it try!
Trustpilot
1 month ago
3 weeks ago