– Magic Brew Adaptogen Coffee Blend 240g – Mushroom Coffee with Lions Mane, Ginseng, Rhodiola, Chaga & Cordyceps – To Boost Immunity, Gut Health, Focus & Energy – Vegan, Non-GMO & UK Made

As I am cutting down on coffee, this is a great alternative to try and I like the idea that I can get the focus without the jitters - and all in a healthier package. The drink is easy to make - I tried a filter the first time but it seems to dissolve easily enough - and the taste is decent enough for me to imagine incorporating it into my daily routine. It's enough like coffee (especially if you don't look at it as it's a bit cloudier and greyer) to enjoy black with the morning news without really noticing you aren't having the usual americano, and is quite a nice espresso texture rather than very thin like the dandelion substitute I tried. The main issue for me is that I need to know what's in it! The information is all about Transparent Labelling: "Transparency is a big part of our mission, so we make sure to clearly label all of our products. We show you exactly what's inside, so you can be sure you're getting real, high-quality and pure ingredients." While NOT telling you exactly what's inside! How much of the contents inside are caffeinated instant coffee?? I need to know partly because I'm giving up caffeine BUT ALSO because at £40 if 50% of the contents are instant coffee I will not consider it good value. As I don't know how much coffee is in the pack, I am not really drinking it much as it may not be an alternative to the 'coffee jitters' for all I know. For now I'm hoping this is rectified on the page quite quickly as it's too expensive to buy something if you don't know the contents IMO.

I usually stick to black filter coffee, so the earthy aroma upon opening this bag was immediately noticeable. It smells distinct, less like a dark roast and more like a blend of cocoa and herbs. Mixing it requires a good stir; it dissolves reasonably well in hot water but tends to leave a bit of sludge at the bottom of the mug if you don't keep it agitated.

Wasn’t sure what to expect from mushroom coffee, but this one’s genuinely good. Has a smooth, earthy flavour with a bit of a kick from the ginseng. I’ve swapped it in for my second coffee of the day and it gives a clean, steady lift without the jitters or crash. Been using it for a couple of weeks now and I’ve noticed better focus in the mornings and less of that brain fog by mid-afternoon. No upset stomach either, which I sometimes get from regular coffee. Nice to know it’s packed with good stuff like lion’s mane, rhodiola and cordyceps too. Easy to mix, and it’s become part of my daily routine now. Pros: Smooth taste with no weird mushroom aftertaste Gentle energy boost without the caffeine crash Supports focus and doesn’t upset the stomach Vegan, non-GMO and made in the UK Cons: Slightly earthy taste might not be for everyone Needs hot water just off the boil to mix best