









🖤 Brighten your smile, boost your hustle.
Active Wow Activated Charcoal Toothpaste combines powerful activated charcoal with organic coconut oil and xylitol to naturally whiten teeth, fight stains, and freshen breath. Its sleek 4oz tube is perfect for professionals on the move, delivering visible whitening results from the first use without harsh chemicals.




| ASIN | B073XSJ8SR |
| Active Ingredients | tea tree oil |
| Age Range (Description) | Adult |
| Age Range Description | Adult |
| Best Sellers Rank | #388,088 in Health & Household ( See Top 100 in Health & Household ) #1,030 in Teeth Whitening Products |
| Brand | Active Wow |
| Brand Name | Active Wow |
| Capacity | 4 ounces |
| Customer Reviews | 4.0 out of 5 stars 3,520 Reviews |
| Flavor | Mint |
| Item Form | Paste |
| Item Weight | 4 Ounces |
| Manufacturer | Active Wow |
| Material Feature | Natural |
| Material Features | Natural |
| Material Type Free | Paraben Free |
| Number of Items | 1 |
| Package Quantity | 1 |
| Package Type Name | Tube |
| Product Benefits | Whitening |
| Target Audience | Unisex Adults |
| UPC | 869026000445 714983470575 |
| Unit Count | 4 Fluid Ounces |
A**�
Results w/ First Use!! 😱☕️
This is my second tube of this product. I got my first tube at a popular local supercenter. I wasn't able to find it again so I came to Amazon. I'm 30 years old and began drinking coffee a couple years ago so started noticing some staining. Unfortunately I didn't have the best oral hygiene in my child and teen years so I have a lot of fillings and crowns. Including bonding on my front teeth that seems to pick up the staining of the coffee more so than my natural tooth. When I noticed my front bonded tooth starting to get some staining, I immediately use this toothpaste and then rinse with water, and brush with my regular fluoride free toothpaste. My teeth are literally one shade whiter at least and the staining on my teeth and bonding is so much better and improved. Seriously like a miracle. I tried some all natural whitening strips, they were so sticky they kind of freaked me out that they were going to rip my feelings out and then they left my bondings and fillings about three shades more yellow than the rest of the teeth. So that wasn't the way to go for me, I'm so glad I found this product. I'm about to order my third tube right now. I don't use this product as often as I should, only when I noticed staining since it works so efficiently. So the tubes last me 3 months at a time at least. I was just running some errands and happened to look at my teeth in the mirror of my car in the outside light and they looked quite stained, so I came home and immediately used my active wow 24 karat white toothpaste and my confidence has gone up about 10 points. I highly recommend this product. I have not been paid or enticed to write this review, it's just that fabulous of a product product.
S**H
Awesome product— it really works!!
Finally, a Charcoal toothpaste that really works. Been using it for the past 10 days and i noticed that my teeth is a shade or two whiter than before. I’m a coffee lover and I love my coffee straight (no milk/sugar) and drinking 4 or more cups a day really stains the teeth. I brush my teeth 2 or 3 times a day but i can’t brush my teeth every after coffee. This toothpaste stands up to what it offers and really works.. it takes time to see the difference but definitely works. Easy to use as it’s like a regular toothpaste. It has the minty flavor so you really can’t tell that it’s a charcoal-based toothpaste except for the color which is greyish/black.. will recommend for those who are looking for a charcoal toothpaste..
L**M
Good for sensitive teeth too!
I was checking into a hotel, and the lady behind the counter had the whitest teeth. To the point I actually asked her what she was using, they looked that good. She said charcoal toothpaste, so I ordered some. First, the taste on this one is totally fine. Not strong or overwhelming, but fresh and minty as one wants toothpaste to be. It's easy to control the amount you squeeze out, so not messy. And it works. The first time I used it, I could tell my teeth were whiter, and after a couple weeks they looked really good. I've used Sensodyne for years and years, so I was a little scared that the sensitivity would come back when I switched, but it hasn't. After I had my yearly cleaning and the hygienist told me to use Sensodyne for a couple of days because she expected me to be a bit sore, but I used this, and have been 100% fine. The only reason for 4 stars and not 5 is due to the mess this makes in the sink. The charcoal sticks to any soap residue on the porcelain, and I constantly have black spots all over the sink. It's not enough of a problem to quit using it though.
D**K
Interesting, at best
I have been using this product for a month, twice a day. Getting used to toothpaste being black is interesting. The color makes you aware of your brushing technique. I took a photo of my teeth at the beginning and compared it to today. No difference. None. Zip. Zero. I blackness of the toothpaste makes it appear as though your teeth are whiter after you have rinsed. But that’s about it. I went a step further and asked my dentist if this product works. They said no; that none of the over the counter products will work. And no, they weren’t trying to sell me their products. So, because I am thrifty, I will use up the toothpaste, but I won’t be buying anymore. It’s not worth wasting your money on it.
Z**.
Great product over all
Wow this product is amazing. I could smell the mint as soon as I peeled the protective seal. The freshness after brushing lasts much longer than a regular toothpaste and my teeth feel like I just came from a Dentist cleaning. Update: it's been 9months and I still have 3/4 of the tube left, thanks to the small dispensing nozzle. The cap does get clogged a bit after a while, so you have to clean it to be able to shut it closed or wipe the nozzle each time. Also, I do find little gray specs on surrounding wall and vanity from where the toothpaste flicked during brushing, so be careful. It does come right off and to my knowledge it does not stain clothing if you were to spill on yourself (yes, I did that). The taste is very mild on the mint, which is to be expected as this is charcoal paste, but that is not too dominant either.
S**Y
Your hoping for something that may not happen
This is for die-hard naturalists, environmentalists or the like.The best I can say about this product (not really able to call it toothpaste) is that it shows you clearly where you're spitting when you brush your teeth! It will have a very difficult time replacing pumice type products with charcoal. When you squeeze it out of the tube, it shocks you by the black ooze. No standup turgor like regular pastes. The taste isn't terrible, but it's really bland and not very minty. I can't say it's unpleasant as long as I'm not looking in the mirror while brushing! You have to keep your mouth closed around the toothbrush to keep from having droplets of black goo sprinkling all over your nice clean white sink (or whatever color). Is there white charcoal? I wouldn't advise anyone with porcelain caps on their teeth (I have 2) to use it. I think it actually dulls the porcelain finish. If you want to eliminate coffee and tea stains, I think you need to look to a product with bleach or peroxide additives. Just my opinion
A**.
Better Than Powder
I prefer this kind of paste to the activated charcoal powder. It’s a much nicer texture with the consistency of normal toothpaste. The taste is sort of a neutral, earthy, slightly mint-like taste, but don’t expect it to taste like regular minty toothpaste. Also, be careful when spitting, as it does turn everything black and is much more noticeable when it splatters in the sink. In terms of whitening effects, it’s made my teeth a couple shades lighter. This isn’t something that is a one-and-done type of deal though, you would need to use this product consistently (I’d say at least every other day) to see consistent results. I prefer to use it before my normal toothpaste just on the front of my teeth, then I brush all around with regular toothpaste for cleaning purposes.
M**N
Works well, doesn't taste bad, way easier than strips
I'd considered trying charcoal toothpaste to help whiten my smile for a while, but was hesitant. I don't like whitening strips a.) because they're uncomfortable, taste bad while in use, and hard to keep on and b.) because I'm worried about enamel damage. I noticed that my teeth looked whiter (and when I say white, I mean a nice, natural lift in color, not that almost-blue-white some whitening strips result in) after brushing with it twice a day after a couple of days. It's now my new favorite beauty product. A couple of reviews I read said that it doesn't foam and that the tube is small. Mine DOES foam and I think the size of the product is pretty standard for the price. I would recommend using a different toothbrush to use with this product than your regular brushing toothbrush, just so you don't mix the two pastes and your regular brush doesn't turn black.
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